The Blog

How much chicken is too much?

How much chicken is too much?

The UK fried chicken market is worth £2.2 billion a year That's the equivalent of £6 million a day, or in the minute it takes you to read this post £4,000. Put another way it's 31 million 6-piece KFC bargain buckets a year. Line the buckets up and they'd reach from...

Did KFC really run out of chicken?

Did KFC really run out of chicken?

Did KFC really run out of chicken in February 2018? Or is it in fact a stroke of marketing genius? I’m not sure how much it costs to advertise your brand on the BBC news at ten! But I’m betting that the lost profits from chicken sales are well worth the media...

Business partners. How close do you get?

Business partners. How close do you get?

One of the things I love about what I do is the questions I am asked during training courses and presentations. This week I was asked a great question which really made me think. We were talking about the importance of relationships. And how influence starts with...

What does liquid mean?

What does liquid mean?

Simply put it means how easy is it to covert your assets to cash. Cash is the most liquid, as it is cash. You can use it to buy anything you want. A gold ring is very liquid as it can be converted into cash on almost any high street in the World for an advertised...

When is a sale a sale?

When is a sale a sale?

Answer, when the cash is collected. The role of the salesperson doesn’t stop when the contract is signed. To find out why, check out our article on cash is king