
Public Advance
We’ll show you everything we learned in sales and marketing that we wish we’d known when we worked in finance.
Andy Shambrook FCA, Founder
Who is it for?
For individuals and small teams
We’ll show you everything we learned in sales and marketing that we wish we’d known when we worked in finance.
You’ll learn how to build relationships, turn data into insights and bring numbers to life.
FBP Ignite capability survey, on-demand video lessons, and live Zoom application workshops. All the content from our flagship in-house FBP Advance for individuals and small teams, on global time zones.
CANADA TIME
UK TIME
DUBAI TIME





How it works
What you’ll be doing
Over 7,000 people have graduated from our FBP Advance in the last 7 years, across over 200 businesses Worldwide. And since lockdown we’ve perfected our new online model and trained over 1,000 people so far.
FBP Ignite development plan
Start with our FBP Ignite online survey to see where you sit against our 16 behaviours of World Class FBPs.
We use the results of this to tailor the rest of the programme, plus you take it again at the end to measure improvement and set new onoing development goals.
7 on-demand video lessons
You’ll learn the principles, tools and models in over 7 hours of on-demand video lessons. With case-studies, examples, and self-study exercises – all at your own pace.
All the content from our Advance is available in a stand-alone video FBP Online On Demand course, perfect for individuals and teams.
7 live Zoom workshops
The videos cover the core content, so the live workshops are all about applying it to your role today. No death by Powerpoint online, this is group exercises and presenting back!
When available we also offer in-person simulation days.
Personal insights
Choose our Insights, DiSC or MBTi add on to maximise behavioural change and turbo-charge your communication and influence.
You’ll join an addition 2 live Zoom workshops where we’ll show you how to flex your style to different people, as well as make the very most of your preferences.
What it’s all about
What we show you
Data means nothing without the story…
“Usain Bolt has a top-speed of 44.72 kph, weighs 94 kg and is 1.95m tall. He holds the World 100m record of 9.58 seconds and the World 200m record of 19.19.”
Inspired? Me neither. We prefer:
“He’s the fastest man on the planet”
Data means nothing without the story that makes it meaningful, memorable and inspirational. We’ll show you how.


Imagine finance had written Steve’s slide…
Well it would have been a massive table of numbers comparing actual, budget and last year wouldn’t it. Probably a few graphs and charts from the analytics. A dashboard maybe.
Inspired? Me neither. He actually said:
“2 billion songs purchased and downloaded”
The best way to bring numbers to life and tell the story behind them, is to not use any numbers. We’ll show you how,





Sneak peek
Take our video tour
Check out a sample of the video content included in your FBP Advance. You’ve got 7 hours of video content, broken down into short clips so it’s easy to find what you’re looking for.
What is FBP?
Explore our Calculator to Coach model, the QUIET approach to FBP, and create your personalised development plan.
Bring Numbers To Life
Learn how to take dull, boring tables of numbers and turn them into an interesting, engaging and fun dashboard in just 10 minutes.
Turn Data into Insights
Learn how to turn data into genuine insights. Explore Insights Mountain and how to use the 5 WHYs to uncover root cause.
Relationships & Challenge
Learn how to build fast-track rapport, challenge elegantly, and deal with any conflict. You’ll map out your relationships and make a plan to improve them.
Super Hero Influence
Learn the 5 step universal sales process used by professional sales people and how to apply it to your role.
Tell Stories With Data
Learn how to tell the story behind your numbers using 3 storyline structures, the top 10 finance charts, and the 5 charts not to use!
Present & Communicate
Learn how to engage your audience, and feel more confident presenting face-to-face, remotely and…virtually.
Why academy?
What sets us apart
Learning is so much more effective when broken down into bite-sized chunks with time between to do it for real. So we run your FBP Advance over between 7 to 10 weeks, and it’s all online.

Berry Seriens
★★★★★
CFO SVP, CHEP North America
Andy is a great communicator and provides a broader perspective on how finance interacts with different stakeholders and how finance could interact differently with the many business partners. I highly recommend him and his team to develop our broad finance teams.

Steve Harris
★★★★★
CFO, Barts Charity
Andy worked with our finance business partner team and has transformed the way we approach the role. By emphasising the importance of relationship building and looking at things from the perspective of our stakeholders the team are now able to provide significantly better service.

Kane Laurence
★★★★★
FP&A Director, CMS Legal
I have worked with Andy and the team twice and have been very impressed with his ability to deliver relevant content in a way that is engaging from start to finish. Andy’s unique sales and finance background really brings something to the table and I would thoroughly recommend his expertise to develop any business partnering capability.

Wes Burrage-Jones
★★★★★
Group CFO, Metamorph
Andy has taken me & our team on a journey of self learning, enabling a transformation which has resulted in turning dull, low value information into insight and influence. The learning has opened our eyes to a different way of communication and we are excited to continue this journey and see what we can achieve – thanks Andy!
The team
Your hosts
We’ve been finance directors, but you probably know enough about finance already. So we’ll show you what we learned in sales and marketing that we wish we’d learned when we were in finance.

Iain Dewson
Partner Europe & Americas
I’ve been a finance leader and run a global finance academy for 2,000 people across 28 countries from the L&D function. I saw first-hand the positive impact on people and teams FBP has. So much so that in 2019 I joined as a full-time partner to help spread the message.


Oliver Deacon
Associate Partner, Europe
I’m a former Microsoft Finance Director and a qualified PCC Executive Coach. I bring a refreshing and inspiring perspective to modern finance, helping teams to manage change through integrating the skills of the next generation of finance.

Get to know you
What's your influence style?
Calculator, Dashboard, Coach, or Leader?
Take our FBP Ignite survey to learn more about your FBP style and create your personalised development plan